Industry in detail

Food Industry

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An industry with one of the longest traditions remains among the most competitive even in the digital age. Reaching the modern consumer through targeted branding, advanced marketing approaches, and efficient e-business, while simultaneously managing time-sensitive supply chains and regulatory compliance, is a challenge that we at Humanfrog are glad to take on.

Related Case Studies

Creating recognizable brands


Standing out in the saturated food and beverage market requires thoughtful and effective marketing tactics. Drawing on many years of experience, we have developed methodologies that help you shape a robust strategy as a solid foundation for establishing a comprehensive brand system—from logo design, packaging, digital and traditional advertising to other key marketing tools. 

Keeping your supply chain flawless


Quality products make your brands attractive, but it is flawless supply chain logistics that ensures products are always fresh, compliant with regulations, and available to your customers. 

Therefore, leverage our solutions for efficient business process management, which notify all stakeholders in a timely manner about potential shortages or other risks before they become an obstacle to achieving your business objectives. 

The web as your sales opportunity


For new brands, breaking onto supermarket shelves is a major challenge, and they often then find they do not stand out enough to attract end consumers. 

We can overcome this barrier with online sales, but e-commerce processes and rules in the food industry are demanding: successful sales require effective marketing support, flexible logistics, and regulatory compliance. 

We can help with our extensive experience in comprehensive online sales solutions, from logistics and warehousing to a complete customer experience. 

Let's discuss your project.


From the Frog Perspective

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Fewer plugins: more security, speed, and scalability for your WordPress site

Tomaž Favai


WordPress’s exceptionally rich plugin ecosystem is a major contributor to its global popularity. The official WordPress repository lists more than 59,000 free plugins; including premium sources, there are likely more than 70,000, which means you can add almost any functionality with just a few clicks. This flexibility is one of the key reasons WordPress powers around 40% of all websites worldwide.

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Humanfrog's presentation at the KCDM training: Brand personality across all touchpoints

Matjaž Tomažič


A brand is the heart of a company's communications, and that communication will be significantly more effective if we build a personality for the brand that customers and other stakeholders will recognize at every touchpoint. I prepared a talk on this in June of this year for representatives of companies participating in the Competence Center for Design Management 4.0 (KCDM 4.0).

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Why we decided to partner in creating the Junai brand

Aljaž Česnik


In the business world, specialization is key to success. When everyone contributes their knowledge and experience, a collaboration emerges in which diverse competencies complement each other and come to life as a whole. Such partnerships create an effect that goes beyond the mere sum of individual contributions. This guided us in a strategic partnership with BulkNutrition, with whom we joined forces to create the new Junai.life brand.